Collaberations & Business Inquiries
Collaberation Requests
Content Creation &
Social Media Strategies
My posting process is designed to maximize product exposure across multiple social media platforms, engaging audiences where they’re most active and creating a seamless shopping experience. Each product's shoppable content is tailored to its unique strengths and may include a combination of the following strategies:
Amazon Shoppable Video: I create an engaging, shoppable video highlighting the product’s best features. When shared on my Amazon storefront, this video lets viewers quickly learn about and purchase the product directly from Amazon.
YouTube Repurposing with SEO Optimization: To reach a broader audience, I may repurpose the video for my YouTube channel with an SEO-focused description, including GeniusLink-generated Amazon links to the featured product and related items. This approach enhances searchability and accessibility.
In-Depth Blog Posts: For certain products, I create a 1,000–1,500-word blog post on my website to explain the product's uses and benefits. The post includes GeniusLink Amazon links and may link to the YouTube video, providing readers with an in-depth overview and purchase options.
Social Media Repurposing for Broader Reach: When applicable, I reformat the video into a vertical layout and post it on TikTok and Instagram to reach broader social audiences. I may also share this content as TikTok and Instagram static posts or stories that link to my blog post for increased engagement.
Pinterest and Lemon8 Static Posts: I often create static posts for Pinterest and Lemon8, linking back to my blog post with an SEO-optimized description to capture the interest of these communities. Lemon8 posts may also feature a carousel format for added visual appeal.
Tracking and International Accessibility with Genius Links: I use Genius Links across all content to track engagement and understand which platforms drive the most traffic. Genius Links also ensures international viewers are directed to their local Amazon sites for convenient purchasing.
With this flexible, multi-platform approach, I tailor each product’s content for optimal exposure, delivering targeted value and reach for every partnership.